Singer’s line includes a strong representation of comfortable knits, with best-sellers including its original classic henley ($88), cotton polo shirt ($68), and hooded sweatshirt ($118). Singer stresses that his ultimate goal is to provide quality product at an approachable price point.
Mallor confirmed this sentiment adding: “The M. Singer pop-up shop had a great reception. We sold through long sleeve henleys and already had to restock. The line fits perfectly in a niche that we were missing – great after-office wear that’s approachable for every guy.”